Indian marketing operation
20~25K CNY/Per month
Full-time
3~5 years
Refresh at 2 years ago
17 Views
3 Apply
Beijing
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Job responsibilities
Job Description:
1. In charge of obtaining customers in Indian market for Yuanfudao products overseas. From the perspective of users, the candidate needs to go deep into the use scenarios of local Indian culture, explore demands and obtaine high-quality leads through multiple channels;
2. Conducte in-depth research on industry and competitive product trends, and positiones brand attraction points;
3. Cooperate with brand Marketing Department to develop social media operation strategy for Indian market;
4. Create and publish multimedia content, build and maintain a buzz for our official Indian social media accounts, create hot topics, plan and execute creative activities to attract new fans and keep them active;
5. Liaise with KOL/KOC/MCN of target audience to plan high-quality content to enhance brand awareness and image
职位描述:
1. 负责猿辅导出海产品的印度市场获客,从用户体验出发,深入印度当地文化使用场景,挖掘需求,多渠道获取优质leads;
2. 深入调研行业及竞品动态,定位品牌吸引点;
3. 配合品牌市场部门,针对印度市场制定社交媒体运营策略;
4. 创造和发布多媒体内容,建立和保持我们印度官方社交媒体账号的传播声量,并制造热门话题,策划执行创意活动拉新粉丝,保持活跃度
5. 与目标受众的KOL/KOC/MCN联络,策划高质量的内容,来提升品牌认知度和形象
Job Requirements
Job Requirements:
1. Bachelor degree or above
2. Familiar with Indian market and social culture, Indian natives are preferable
3. At least 3 years‘ experience in overseas marketing or international brands’ official social media operation (such as FB, INS, Twitter, etc.), skilled writing ability, excellent visual aesthetic, participated in 0-1 whole process bonus points for international products;
4. Cet-6 or equivalent or above, fluency in Spoken English, Chinese as working language;
5. Full-time in Beijing
任职要求:
1. 本科及以上学历
2. 十分熟悉了解印度市场及社会文化,也可以是印度本地人
3. 3年以上海外市场获客或国际品牌官方社交媒体运营经验(如FB,ins,Twitter等),熟练的写作能力,以及出色的视觉审美,参与过国际化产品0-1全流程加分;
4. CET-6或同等及以上水平,英文口语流利,中文可做工作语言(印度人);
5. 北京全职
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