Stefanie Wich-Herrlein
Senior Communications Manager@SOLVE | Social Media & Content Marketing Strategist@Self Employed | Travel Blogger | Content Creator | Visual Storyteller@Smile4Travel
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Summary
Communications Specialist | Visual Storyteller | Social Media & Content Marketing. I am an experienced marketing/public relations professional with a passion for travel and a 10-year track record in producing online & social media content + strategy within the tourism and event industry. A skilled writer, photographer and communicator who excels at leveraging social channels and media relationships to advance brand and business objectives. I recently relocated to Portland, Oregon, from Shanghai, China. Licensed to work for any US employer. As a passionate traveller, I create travel-focused visual content and compelling stories on my bilingual blog. My goal is not only to inspire but also to empower people to pursue their wanderlust and travel dreams. My comprehensive travel guides and self-tested itineraries are written for fellow wanderers who like to travel independently. As a brand ambassador and independent content creator, I work with companies of any size, brands, tourist boards and agencies to tell authentic stories around their products. I help brands to drive their brand story, support attracting new audiences and establish sustainable relationships. My wide ranging portfolio includes, but is not limited to content creation, online editing and copywriting, photo and video production, social media campaigns and account takeover as well as event organization. I consult with companies and entrepreneurs in social media & influencer marketing as well as blogger relations and help develop their content marketing strategies. To connect with like-minded people and exchange experiences, I organize and host grassroot community events and talk in podcasts about my experience as independent travel blogger. As a content marketing specialist with 10 years experience working in international corporate environments from large scaled companies to local communities and as an independent content creator who has lived in Germany, South Africa, China and the US, I developed unique understanding for the needs and concerns of my clients with diverse cultural backgrounds and am able to serve them accordingly. If you engage me, you can expect: authenticity & credibility, high value & quality. Former employers and collaboration partners appreciate my thoroughness, reliability and independent way of working as well as my consistently high-quality results. I am a determined, detail-focused and flexible business counterpart, who can work independently or as a teamplayer. As such I am always interested in meeting new collaboration partners.
Work experience
Senior Communications Manager
SOLVE2024.10-Current(2 years)Social Media & Content Marketing Strategist
Self Employed2019.07-Current(7 years)Travel Blogger | Content Creator | Visual Storyteller
Smile4Travel2013.02-Current(13 years)Communication Manager
SOLVE2023.08-2024.09(a year)Director of Content Marketing
AMA PDX2021.06-2024.01(3 years)Social Media Manager Goethe-Institut San Francisco
Goethe-Institut e.V.2021.09-2023.07(2 years)Content Director
Style Opal LLC2021.08-2022.01(6 months)Director of Fellowship
AMA PDX2020.07-2021.06(a year)Social Media & Community Manager
Style Opal LLC2020.09-2020.12(4 months)Brand Ambassador
Samsung Electronics2016.11-2020.07(4 years)Project Manager
AMA PDX2020.01-2020.06(6 months)Manager Public Relations / Online Communications / Social Media
NürnbergMesse GmbH2015.10-2017.12(2 years)Manager Content Marketing & Social Media
Thomas Cook2013.10-2015.09(2 years)Manager External Communications & Public Relations
Thomas Cook2011.09-2013.09(2 years)Traineeship Corporate Communications and Public Relations
Thomas Cook2009.09-2011.08(2 years)Coordinator Corporate Communications & Public Relations
Thomas Cook2008.09-2009.02(6 months)Intern
Oryx Media Productions2007.06-2007.08(3 months)Intern
Independent Democrats2007.04-2007.06(3 months)Intern
Wirtschaftsförderungsgesellschaft mbH2005.10-2006.03(6 months)
Educational experience
Heinrich-Heine-Gymnasium, Sonneberg
General qualification for university entrance, Communications, 1,81996.01-2004.01(8 years)
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