Work experience

• Senior GTM Manager

  Xiaomi France

  2023.07-Current

  (3 years)

  (2 years 8 months)
• Marketing Operations Manager

  Spendesk

  2022.07-2023.07

  (a year)

  (1 year 1 month)
• marketing operation manager

  Huawei

  2020.07-2022.06

  (2 years)

  Strategical marketing management: - Market-entry strategy, defining target customers, scaling market sizes, evaluating profitabilités. - Online marketing annual road-maps, defined KPIs and action plans for an app product. Regarding online campaign management: - Create, implement, monitor and review online multi-channel champaigns on weekly basis, I managed to do twice to three times per month as an end-to-end campaign loop. - Define and implement the push notification/email marketing campaigns. - Lead a team of 6, achieved 1M euro revenue for a single product in 2021, and projected to achieve 1.2M this year. - Conduct new testing on the new user-traffic platforms, and always doing iteration and improvements such as A/B testing. Regarding data analysis and business insights: - Data tracking, analyzing and visualizing. Therefore, I am very familiar with tools such as Tableau, Power BI, Excel VBA and SQL queries, extract insights from data and share with internal/external user and customers.
• Consultant

  Capgemini Invent

  2018.08-2019.07

  (a year)
• Capgemini Invent:

  Volkswagen Connectivity Project

  2018.09-2019.02

  (6 months)

  • Working in a product strategy and logic design project, actively drive stream of UAT process and operations building from zero, to deliver a case book of more than 2,000 use cases to support a car-connectivity IT project. • Actively communicate with clients, coordinate project time-line with Product Managers, Developers and UI designers to ensure the time schedule. • Initiated and aligned with customers a brand-new App Store strategy design and APP conceptual design.
• JMP - Business Development Analyst

  Bosch

  2017.10-2018.08

  (a year)

  2 years 9 months Support modeling and analysis for the market share and sales projection for all products in North America. Coordinate, prepare and drive workshops on monthly basis for different business unit. Created interactive modeling tool and adopted in workshops, achieved sales projection in a whole new different methodology.
• JMP - Procurement Analyst

  Bosch

  2017.04-2017.10

  (7 months)

  Developed business cases with quantitative analysis on cost-benefit effective to support decision of rail-way transportation for three regional business units. Actively participated the tendering processes of supplier selecting and evaluation. Drafted tendering criteria for freight-forwarders selections. Participated the tendering processes for 6 candidate suppliers.
• JMP - Demand Manager

  Bosch

  2015.12-2017.04

  (a year)

  (1 year 5 months) • Coordinated a project transforming shipment from China to IDC from sea shipment to railroad shipment. Built model to validate the cost efficiency, work with cross functional team to implement the project based on aligned schedule. LT to reduce from 50 days to 25 days.
• China Regional Planner

  Apple

  2015.07-2015.12

  (6 months)

  2 years 5 months
• Allocation Execution Specialist

  Apple

  2013.08-2015.07

  (2 years)

  Acting planner role for products of Mac, iPod and Accessories. Initiated process improvements for online order scrubbing for China and for PAC reseller order short handover root cause analysis, adopting automated reports to reduce working hour from 2 hour to 15 minutes. Supporting the DN creation and on tine delivery for the product of all channels, managing OEM to handover on time for online orders. Supporting the reporting for DN creation, customized order status, and other ad-hoc reports required. Coordinating the global synchronisation across all regions on training, hands-on and execution. Creating working instruction and standard procedure for global counterparts.
• Intern for Social Responsibility

  AIESEC

  2010.06-2010.09

  (4 months)

  •Conducted the fund raising and the marketing proposal for the INPA, an non- government organization dedicating in protecting the women and children right and improving their living condition. •Helped the conference organizer contact the local government for fund raising and conference admission. Prepared and organized the 13th International Portage Conference, an academic conference world influenced. Framed the presentation of INPA annual report to be lectured at the conference.

Projects

• Med F&B Procurement Project

  2019.02-2019.07

  (6 months)

Educational experience

• Sciences Po

  en finance et strategie, economie de gestion

  2019.01-2020.01

  (a year)
• The Ohio State University - The Max M. Fisher College of Business

  Master of Business Logistics Engineering, Supply Chain/logistics

  2011.01-2013.01

  (2 years)
• Zhongnan University of Economics and Law

  Logistics and Supply Chain management

  2007.01-2011.01

  (4 years)

Certificates