Robert Detwiler

Senior Director, Product Management and Training@Planar
MaleProduct DirectorLive in United StatesNationality
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Summary

Accomplished Professional with a strong work history, management experience, and a proven ability to develop new skills across many roles. Extensive technical knowledge coupled with years in the high-tech industry, creating industry-leading, cutting-edge product offerings. Areas of specialization: People Management – Product Management – Product Marketing – Project Management Cradle-to-Grave Life Cycle – Market Research & Analysis – Price Modeling –Finance Monitoring & Strategy – Marketing Strategy – Supplier Management – Product Launch – Marketing Communication – Video Production – Video Editing – Agile Development

Work experience

  • Senior Director, Product Management

    Planar Systems
    2017.05-Current(9 years)
    From contributor for DirectView LED products to managing a multi disciplined team of product manager, project managers and engineers, to a Senior Director of the company over all product management, I proven my ability to grow into challenging roles and successfully manage products and teams. Senior Director, Product Management | Sep 2023 - Present Directly manage global team of Product Managers, Product Trainers, Market and System Analysist · Controls Planar product line of DirectView LED, Large Format LCD, Tiles LCD, and Desktop Monitor business · Directs activities to support a business of over $250 million in North America sales · Team is also instrumental in supporting Planar branded portfolio in regions outside of North America, including Europe, Brazil, Japan and other locations · Mentors product managers in regions outside of North America Director, LED Products | Dec 2019 – Sep 2023 Managed a team that looked after all DirectView LED product development which included project managers, product managers, and engineering, · Maintain product ownership as a contributor for many successful products as a contributing member Senior Product Manager | Apr 2019 – Dec 2019 Managed fine pitch LED product products. Consisting of 5-8 platforms · Owned full portfolio of fine pitch LED (2.5mm and below), which was over 60% of LED portfolio sales by revenue · Developed products with operations and factory in China, Europe, and the United States Product Manager | May 2017 – Apr 2017 Managed emerging DirectView LED product lines · Created fastest growing and most successful product in Planar’s history with one platform · Implemented system processes for creating bundles that helped bring new customer to a complicated industry
  • Senior Product Line Manager

    InFocus Corporatio
    1997.01-2017.05(20 years)
    Over 20 years at InFocus holding 9 positions with consistent growth and advancement with a wide range of responsibilities in many organizations. Senior Product Line Manager | Aug 2011 – May 2017 · Managed emerging touch-screen category, representing 43% of company's margin dollars in 2015 · Successfully maintained product roadmap of the accessories line of business. Including wireless technology, high end conferencing cameras, software products, and cloud service solutions · Outlined and launched end user training. Creating new revenue sources with very little investment or expense while also improving customer experience · Defined and lead feature roadmap of many of our hardware and software solutions · Lead teams to launch and train sales and resellers globally for new products · Developed marketing materials and collateral to support sales, resellers, and web presence · Determined use models and key functions in multiple vertical markets from education to high end business solutions · Filmed and edited videos for marketing, testimonials, and how-to videos · Maintained and developed relationships with key strategic partners, suppliers and customers · Drove projectors business in the large volume office and educations vertical Product Manager | June 2006 – May 2011 · Successfully managed over 24 projector platforms and 2 generations of LiteShow wireless display adapter worldwide · Responsible for leading the new product development process; driving actions cross functionally through supply chain, marketing communications, sales, service and R&D · Drove the management of tradeoffs involving features, schedule, cost, pricing, line positioning, and lifecycle · Developed and maintained product positioning/messaging, pricing strategy, and forecasting · Oversaw product line with over $100 million in annual sales · Effectively increased volume 14% and material margin 10% in 2010 through market repositioning and pricing strategy · Responsible for programs ranging from $2 to $105 million net revenue over life · Launched world’s first Interactive projection system, creating new market category · Evangelized products through frequent internal and external presentations, trainings, industry tradeshows, webinars, media interviews, and conferences. both domestic and international · Lead market research through end user studies, interviews, testing, and industry analysts · Conducted business development effort with both end users and key accounts like Ingram Micro CDW, AVI/SPL, CompView · Managed vendors involving schedule, pricing, purchase terms, and new technology strategies · Redesigned P&L financial model for better visibility of quarterly and regional success Project Manager – Sustaining and Development | Sep 2001 - June 2006 · Instrumental in setup of new line of business as the only project manager for PC based software, LiteShow wireless display adapter, and accessories for projection · Completely updated product line for optional cases, remotes, projection screens, and display mounts · Lead teams up to 30 members from software engineering, mechanical engineering, electrical engineering, quality, validation and service engineering. Also managed extended teams from contract manufactures and consultants · Helped defined and implemented new process / procedures for new line of business specific needs · Accountable for 4 to 7 projects at a time with budgets of $2 million, as well as sustaining projects Other Positions | Jan 1997 – Sep 2001 Held multiple positions of increasing responsibility at InFocus including; Project Coordinator, Supply Chain Management, NPI (New Product Introduction) Coordinator, Inventory Control Specialist, and Material Specialist. · Co-Managed operations project to move manufacturing from US headquarter to Asian contract manufacture · Planning, Procurement, and scheduling ECA manufacturing of controller boards and power supply for Engineering projects · Team member of system wide implementation of oracle 11i, while maintaining core responsibility · Designed and implemented inventory control data base to reduce time of research needed to resolve discrepancies

Educational experience

  • Luna Community College, Las

    Studied Computer Science 3.62 GPA
    1993.01-1997.12(5 years)

Languages

English
Native
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