Ricardo Morales Bonilla
Insights Specialist@Mercado Libre
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Summary
Data Analyst | Data Manager | Sci-Fi Writer. As an Insights Specialist at Mercado Libre, six months of experience have been dedicated to transforming complex datasets into actionable insights that inform strategic decisions within the consumer electronics, toys, and CPG sectors. By leveraging SQL for data extraction and Looker for intuitive visualizations, the team has enabled stakeholders to adopt data-driven strategies with measurable outcomes.
Previous roles as Marketing Science Manager at OMD USA and Modeling Manager at Nielsen further contributed to a strong foundation in advanced analytics and marketing effectiveness. Core competencies include designing A/B tests, conducting statistical analyses using Python and R, and crafting tailored presentations. Committed to fostering business growth through data empowerment and collaboration.
Work experience
Insights Specialist
Mercado Libre2025.03-Current(a year)Marketing Science Manager
OMD USA2024.02-2024.05(4 months)Modelling Manager
Nielsen2021.12-2023.04(a year)Data Manager
Media.Monks2019.10-2021.11(2 years)Data Analyst
Media.Monks2018.09-2019.09(a year)Media Planner
Vayne Media2018.01-2018.08(8 months)Google Business Internship
Google2017.07-2017.12(6 months)English Teacher
Instituto Politécnico Nacional2011.09-2017.08(6 years)Transfer Pricing Consultor
PwC Mexico2015.09-2016.07(a year)Robotics Consultor
Soy RobotiX2015.07-2015.12(6 months)Robotics Teacher
Soy RobotiX2013.08-2015.08(2 years)Technical Support Representative
TeleTech2011.06-2012.01(8 months)Technical Support Representative
Telvista Inc.2009.12-2010.03(4 months)
Educational experience
Instituto Politécnico Nacional
Ingeniería Mecatrónica2009.01-2015.01(6 years)
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