(7 years 7 months) Landsberg am Lech 19 years 10 months

(2 years 4 months) Orchestrate the planning process for the Vertical Markets Segment “Smart City”, definition of the product portfolio and go-to-market strategy, monitor implementation and execution Running portfolio gap analysis and drive completion of solution offering by means of internal portfolio measures, strategic partnerships, and M&A

(3 years 3 months) Responsibility for portfolio management Outdoor Systems (LED Modules, LEDdrivers and Light Management Systems for outdoor and industry lighting). Develop consistent business case and run business development activities with the local sales network in EMEA. Start with restoring OSRAM’s reputation in outdoor lighting componnet business, foster business development activities with the local sales network in EMEA Experience & Achievements: - Develop a consistent, future-proof system-portfolio across the three segments - Utilize technology USPs for differentiation and lobbying for normative adaptions to stay ahead - Regional business planning and forecasting in a stock-listed company - Systematic business development by means of lead customer definition and development of internal / external partnerships

Responsibility for portfolio management outdoor controls (Light ManagementSystems for outdoor and industry lighting). Develop consistent business case and run business development activities with the local sales network in EMEA. Experience & Achievements: - Develop a consistent, future-proof portfolio of Hard- and Software - Define technology USPs for differentiation - Operationalize Go-to-market with business development / sales enabling measures

(2 years 5 months) Strategic portfolio alignment for all new areas in OSRAM’s outdoor lighting portfolio. Business Development in EMEA, segmental maret analysis, technological/economic/normative judgement and participation in strategic activities e.g. Zhaga consortium. Specifically develop products and a consistent story for the LED Transition of the Outdoor Lighting market. Experience & Achievements: - Develop segment-specific business models to drive the LED transition, create new business opportunities and application focused IP with R&D - Integration of a complete product portfolio from an M&A take-over, manage the inherent tensions from integrating an SME portfolio into complex corporate processes

Professional LED Luminaires (1 year 9 months) Product Portfolio Management for LED Luminaires in key segments (e.g.Architectural Lighting, Streetlighting, etc.) with a regional product marketing responsibility for Asia-Pacific, regional P&L responsibility. Experience & Achievements: - Develop a growth strategy for LED luminaires for Asia Pacific, Portfolio definition and support for local new business development - HR responsibility for 4 direct reports and 7 indirect reports (1 person per country), strengthening intercultural competencies - Experience in Post-Merger Integration and building capabilities to operationalize a strategy (portfolio alignment of Asia-Pacific related aspects inthe TRAXON acquisition) - Successful development and launch of regional product portfolios (e.g.LUXPOINT®),

(1 year 5 months) Business Segment Management running a venture team for OSRAM LED Modules in Display Backlighting with product marketing / Sales and application engineering for this new business field. Experience & Achievements: - Initiate a start-up business in the environment of a large corporation, judge on the potential success. Key result: Close down of the activities. - HR responsibility (1 direct report, 3 indirect) - Enable sales with new capabilities

(3 years 1 month) Corporate Strategy Development including In-house consulting tasks, international strategy projects, business planning and reporting to the company's shareholder SIEMENS Experience & Achievements: - Introduce new strategic approach “application-orientation” to OSRAM - Leading a one year project to create the Vision 2015 for the lighting market – “Pictures of the Lighting Future” - Experience in working under pressure without compromising quality - Maintain goal orientation in politically challenging environments

(2 years 7 months) Responsibilities: - Technical project mgmt. of customer projects - Communication, publications and speeches at international, technical conferences Experience & Achievements: - Take responsibility in acquiring and managing customer projects - Coordinate and lead interdisciplinary teams - Management of customer projects with international lead customers like IBM Display (now IDT) and Siemens Medical Monitors (now EIZO Nanao)