Luis Andres Gomez
Launch Manager (Full time)
Male28 y/oAPP promotion/Marketing/Marketing Manager/SupervisorLive in ChinaNationality Bolivia
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Work experience
Launch Manager (Full time)
Yango (Yandex)2023.02-2025.07(2 years)Coordinated supply acquisitions, team building, product testing, marketing assessments, Pricing strategies and partners acquisitions with the respective teams for the market entry of the Yango tech platform across three countries (Peru, Guatemala, and Paraguay) as the primary on-the-ground representative. Conducted deep-dive market research to analyze tech accessibility and user behavior in Santa Cruz, Asuncion, Managua, Guayaquil, Quito, Montevideo, Sucre And Tarija. Produced 70% of the audiovisual and graphic educational materials sent through CRM tools and Social Media driver groups to scale user adoption for a network of 90,000+ drivers.Supply Manager
Yango (Yandex)2022.08-2023.02(7 months)Collaborated with the driver marketing team in campaigns resulting in 50,000+ downloads of the Yango Pro app within a 4 month period. Managed acquisition and registration teams resulting in 10,000+ drivers in La Paz and Santa Cruz over a six month period.Content Marketing Director
K-boom Cartas2022.01-2022.04(4 months)Scripted, produced, and hosted 30+ viral short-form videos for TikTok account @kboomcartas . Built a community of 13,000+ organic non paid followers within the first three weeks of the brand launch. Generated over 120K organic non paid likes on TikTok videos and Instagram reels and over 1.5M total organic views average 40K views per video.English teacher (TELF) - Part time
Lifetime English Institute2016.05-2022.01(6 years)Coached university and Master’s level students in advanced public speaking and TOEFL test preparation. Instructed A1-A2 proficiency levels for adolescent students.Anchorman - Writer
UppTV (Bolivición)2020.02-2020.06(5 months)Created, co-wrote and presented “Desubicados” an online web satire weekly news show for the Bolivición online division “UppTV” in collaboration with “Cronistas Latinoamericanos”. Scripted 16 episodes and managed post-production for 8 episodes.Supporting Actor
The Mystery of the Golden Box (Film)2016.01-2016.03(3 months)Performed as a supporting character in a Chinese-produced comedy film shot in Bolivia. Provided Chinese-Spanish-English interpretation for the production crew, facilitating cross-cultural communication.Marketing research intern
Hua Hua Media2014.06-2014.07(2 months)Analyzed marketing trends and content localization for Paramount Pictures productions such as TMNT.
Educational experience
北京语言大学 (BLCU)
Chinese Language program2025.09-2026.07(a year)Google
Project Management Professional certificate2024.12-2025.04(5 months)UCB (Universidad Católica Boliviana)
Communication Mayor, Marketing Minor2017.08-2022.08(5 years)
Languages
Spanish
Native
English
Fluent
Chinese (Mandarin)
Fluent
Certificates
Project Management Professional certificate
2025.11
Project Management Professional certificate
2025.04
Business Analytics Certificate
2023.10
HSK4
2015.11
Skills
Interests
Core
Analytics
Digital Strategy
Media & Performance
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