Luana Carmen Rios
Marketing Analyst@Ubots
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Summary
Marketing | Multimedia Producer | Neuromarketing | Social Media. Professional with solid experience in Marketing, working in companies from different segments, both in the CLT model and as a PJ consultant. Specialist in content strategies, inbound marketing, automation, branding and Account-Based Marketing (ABM). Strong skills in the production of institutional materials, management of online and offline campaigns, and support to commercial teams with a focus on conversation and relationships. Highlights: Planning and execution of ABM strategies, email flows, WhatsApp and integrated campaigns. Experience with tools such as RD Station and CRM platforms. Optimized content production for sites, landing pages, social networks and paid media. Creation of graphic and multimedia materials for institutional, promotional and endomarketing communication. Atuação with business events and relationship activities with stakeholders. Versatile profile, with strategic vision, analytical thinking and clear communication.
Work experience
Marketing Analyst
Ubots2025.04-Current(a year)Consultor e Analista de marketing
LR Marketing2021.06-2025.04(4 years)Marketing Analyst
Construfare Incorporadora2020.12-2023.08(3 years)Analista de marketing
Maple Bear Brasil2022.08-2023.02(7 months)Marketing Assistant
Effective Softwares2018.10-2020.11(2 years)Multimedia Producer
Case Gestão de Marcas2016.09-2018.09(2 years)Marketing Assistant
RBS Group2015.08-2016.02(7 months)Commercial Operations
RBS Group2015.03-2015.07(5 months)Internship
Grupo RBS2014.02-2015.02(a year)
Educational experience
Buenos Aires University
Cinema | Exchange, Design2018.01-2018.01Uniftec
Bachelor, Multimedia Production2015.01-2018.01(3 years)
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