Summary

Work experience

• Area Sales Manager

  Patanjali Foods - Specialty Ingredients (Food/Feed/Nutra)

  2024.08-Current

  (2 years)
• Area Sales Manager

  RP Sanjiv Goenka Group

  2023.06-2024.08

  (a year)
• City Head B2B

  bigbasket.com

  2021.05-2022.10

  (a year)

  •Responsible for the Kirana business P&L of the specific location •Handling sales, margin, and operations function for Kirana business •Systematically reviewing the beat plans by removing nonperforming outlets and including new outlets. •Sales forecasting, Stock planning and Budgeting: Driving Inventory Management, Cost Optimization and Productivity for the department *Managing Stock Availability &Service level •Planning costs related capacities, and build close monitoring for all costs structures to have strong controls on the overall P&L •Giving the strategic direction to the team and building long term business relationship with the customers •Drive sales team to implement expansion plans on customer acquisition and activation and deliver operational excellence. •Evolving market segmentation & building on customer penetration across all brands and categories •Managing right assortment mix to deliver profitability •Managing a team of more than 25-30 team members directly and 20 members indirectly consisting of sales managers, sales executives, Hub and DC operations Show less
• Territory Sales Manager

  Abbott

  2019.04-2021.05

  (2 years)

  Handling primary & secondary for Nashik Territory. Handling 21 POB and 56 Non POB distributors network in Nashik, Jalgaon, Dhule, Nandurbar District. Delivering Sales targets through ISR’s in territory. Developing ISR product knowledge and working skills, to deliver better results by continuous monitoring & guidance. Communication of company’s schemes and policy’s to customers. Tracking competition’s key schemes and activities and reporting the same to upper management. Achieve sales targets through personal selling (visiting market) and driving DB system. Analyze how to improve the competitive position in the market through improved customer service. Monitor closely the competitive activities and provide feedback to the branch on appropriate action that the company needs to take to counter such activities. Negotiate with his DB and develop his people on managing customers to obtain more business. Monitor systematically the performance of the DB and DB's sales team and take corrective action (infrastructure gaps). Within budget limits for brand activities organize promotion activities in consultation with the superiors. Show less
• Customer Development Officer

  Colgate-Palmolive

  2018.01-2019.04

  (a year)

  Enabling business growth by developing and managing a network of channel partners; identifying and networking with financially strong and reliable distributors/channel partners to achieve deeper market penetration; interacting with channel partners, understanding their needs, requirements, providing all necessary support Spearheading a gamut of operations in 2 Districts (Ahmednagar & Some part of Nashik District) 7000+ stores and 450 Wholesale stores for sales & distribution which included managing distributors, driving sales force, objective setting, delivering primary, secondary sales numbers, promotions and closing of sales Implementing sales & development processes to understand on-premise consumer preferences and behavior to achieve key targets in the distribution network (sales / revenue) in the territory; introducing sales promotion plans for generating sales Reaching out to unexplored markets in area; conceptualizing & implementing sales strategy at to achieve revenues & strategic goals Establishing corporate strategies for top-and bottom-line growth and for reaching out to unexplored market segments for business expansion Administering a team of 17 salesmen for executing sales & marketing operations; motivating and training field sales team for target achievement; resolving & ensuring optimum performance for all operational and sales related issues; ensuring necessary support in the form of product knowledge, sales tools, market related knowledge so that the teams are well equipped to meet the business requirements Enhancing product reach and market share through the application of robust strategies and excellent client relationship management Handling primary & secondary of 1.8- 2 CR per month Show less
• Territory Sales Incharge

  Reckitt

  2017.06-2018.01

  (8 months)

  Key Result Areas - primary & secondary of 1.23- 1.35 CR per month -Delivering Sales targets through DBSR’s team of DBs in territory -Delivering processes as per time line -Developing DBSR knowledge and working skills, to deliver better results -Communication of company’s schemes and policy’s to customers. -Tracking competition’s key schemes and activities and reporting the same to upper management. -Managing trade relation and market working with ASM.. -Achieve sales targets through personal selling (visiting market) and driving DB system. -Analyze how to improve the competitive position in the market through improved customer service. -Negotiate with his DB and develop his people on managing customers to obtain more business. -Monitor closely the competitive activities and provide feedback to the branch on appropriate action that the company needs to take to counter such activities. -Monitor systematically the performance of the DB and DB's sales team and take corrective action (infrastructure gaps). -Within budget limits for brand activities organize promotion activities in consultation with the superiors. -Merchandising Experience: -Book after merchandising in Vision outlets which is retail loyalty program of the company. Checking weather merchandiser is visiting and merchandising the shop or not -Look after UDAAN outlet’s (Wholesale Loyalty Program) merchandising and scheme communication for getting good business from them and maintaining relationship with key business contributor. Show less
• Area Executive

  ITC Limited

  2014.11-2017.05

  (3 years)

  Performing monthly sales forecasting basis current market trends and competitive analysis to determine accurate performance levels and need for growth into current and additional vertical markets and product categories Working towards improving rural penetration, extending market coverage and ensuring desired freshness level for the complete Sangli region with the business of 90 lacs- 1 Cr./month Running sales & marketing operations, increasing sales growth and driving sales initiatives to achieve business goals Identifying prospective clients, generating business from the existing clientele, thereby achieving the business targets Managing the team of 14 salesmen with 1 sales trainee Conducting competitor analysis & competency mapping for keeping aware of market trends and competitor moves to achieve market share Identifying & developing new streams for revenue growth and maintaining relationships with customers to achieve repeat business Maintaining healthy relations with key decision-makers for business development, Merchandising Experience: Handled Recee and finalized outlets, worked with vendors to get the retail architecture (RA) done Finalized the quotations for the vendors and also took care of whole billing process after the RA were ready Resolved all the grievances for all the outlets which were being converted to RA Significant Accomplishments: Provided insights on strategic impact of competition activities / actions and customer & market trends; forecasted business revenues. Achieved YoY growth of 13 % on overall value during 2016 – 17 higher than circle (8%) and branch (10%) with section level growth in each category – Atta (16%), Biscuits (9%), Confectionary (12%), Bingo (21%), Noodles (14%) Delivered 13% YOY growth and 1 Cr sales target for FY 15/16 within the assigned geographical zone Show less

Educational experience

• Sinhgad Institute Of Management

  Master of Business Administration - MBA, Marketing
• Snhgad School of Business studies

  Master of Business Administration (M.B.A.)
• S C S Vidyalay

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