
ISABELLE
Narrative and Localization Strategist
Female52 y/oEvent Planning/Market research and analysis/Copywriter/Marketing Manager/Supervisor/Foreign language teacher/English Translation/French Translation/CEO/President/General Manager/VP of Operations/Chief Operating Officer/Vice President/Deputy General Manager/Head of branch/representative office/Other senior management/Media Planning/Media Manager/Supervisor/Brand Management/Art/Project Manager/Supervisor/Project Director/AI/Data/Natural Language Processing (NLP)/Speech Recognition/Editor/Writing/Reporter/Actor/Voice/Model/Photography/Video editing/Producer/Executive Producer/Anchor/Host/Film and Television/Media/Other media positions/OthersLive in FranceNationality France
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Summary
Strategic advisor on cultural intelligence and narrative legitimacy for luxury groups and technology conglomerates navigating EU-East Asia markets. Two decades counseling boards and executive leadership on the cross-cultural codes determining how heritage, innovation, and regulation achieve market acceptance across Europe, Korea, Japan, and China-where misreading prestige perception erodes institutional equity and brand credibility.
Bring institutional rigor from senior French government roles (Prefecture, Court of Auditors, key Ministries), combined with heritage narrative architecture for flagship market entries, cultural risk assessment for campaigns and artistic collaborations, and regulatory positioning for innovation platforms (AI/ML healthcare, legal-tech, fintech). Proven capacity to design strategies that feel culturally native on both sides of the continent.
Engaged for independent perspective when cultural misalignment poses institutional risk, when heritage preservation and market innovation appear contradictory, and when expansion, partnerships, or campaigns must withstand scrutiny from regulators, investors, and the public.
KEY ACHIEVEMENTS
+25% Lead Generation & 4× Organic Traffic Growth
Architected AI-assisted multilingual content engine (EN/FR/ES/KO/JA/zh-CN) for B2B SaaS client, producing SEO-optimized thought leadership that transformed their EU-East Asia market presence.
Luxury Maison China Market Entry
Led localization strategy for flagship store ("magasin-phare") launches in China for global heritage brand. Transcreated collaborations with local Chinese artists for European audiences, ensuring cultural sensibility and brand heritage resonated authentically across continents while preserving ancestral savoir-faire.
AI/ML Healthcare Localization at Scale
Delivered regulatory-compliant localization for AI/ML healthcare technology guidelines and cancer clinical trial documentation, ensuring terminological precision and ethical standards across multilingual medical research environments.
Crisis Management Under Pressure
Directed 30,000+ monthly high-volume operations with fraud detection responsibility; made self-directed decisions in high-pressure situations with aggressive stakeholders and time-critical constraints, maintaining 100% compliance in regulated environment.
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