Senior Creative Director | Expert in Branding, Digital Marketing & Lead Generation | AI-Driven Content & Automation Strategist. Senior Creative Director with over 20 years of experience specializing in graphic design, branding, and results-driven digital marketing. Expert in designing and executing comprehensive digital lead generation strategies, inbound marketing, and AI-based automation to drive growth in mortgage lending, real estate financing, and financial services. Proven track record leading creative teams and managing multichannel marketing initiatives (digital, ATL, and BTL), crafting high-impact campaigns that enhance customer acquisition and conversion through independent broker networks. Passionate about integrating technology and creativity to optimize workflows, elevate brand experiences, and maximize ROI. Core competencies include: • Digital Marketing & Automation • Lead Generation & Conversion Strategies • Corporate Branding & Visual Design • Creative Team Leadership • Artificial Intelligence in Marketing • CRM & Lead Nurturing • Multichannel Communication (Digital & Traditional) Open to leadership opportunities in creative direction, digital strategy, and performance marketing where I can contribute through innovation, data-driven decision-making, and a results-focused mindset.