Bibhuti's Resume

Bibhuti

Area Sales Manager

Bhubaneswar

Nationality India

Summary

I am an accomplished professional delivering over 14 years of career success in managing Business Development, Sales & Marketing, Channel/ Dealer Management, Client Relationship Management & Team Management. My dexterity lies in Marketing Business Development and Brand Development with over 8 years of experience in Trade Marketing & Sales Channel Distribution, Different Trade Channels and Business Development across Odisha. Demonstrated excellence in mapping of channel Partner’s requirements & delivering products to suit their requirements; generating business from existing outlets and achieved profitability & sales growth. Over the time, I have proved my excellence in formulating executable channel / distribution management plans and implementing the same in assigned territories; appointed several dealers’ / channel partners across the entire career. Track record in managing sales operations and developing & managing channel networks from scratch.

Work experience

Area Sales Manager
Carlsberg Group
2025.06-Current
(a year)
Area Sales Manager
Parle Biscuits Pvt. Ltd.
2020.08-2025.05
(5 years)
Area Executive
ITC Ltd
2011.09-2020.07
(9 years)
• Secured first position for Orissa Branch and All India runners up for unpaid in-shop visibility (“Visiking-2”) through careful planning, work allocation, ensuring stakeholder participation and review • Anchored the launch of ‘FIAMA GEL BATHING BAR’ and ‘ENGAGE’ in Orissa. • Initiated and spearheaded a program to develop and enhance stockiest operations across Orissa branch which resulted in the ‘Ideal Stockiest’ pilot to be undertaken for 3 branch • Responsible for planning & execution of visibility for complete ITC PCP portfolio in >2000 stores in Orissa • Training and Daily functioning of 2 Sales Trainees and 4 Supervisor & 4 PSR to deliver distribution, visibility, marketing interventions, promotions & new launches to perfection across channels • Managed Western & Coastal Orissa for Personal Care and Food Products contributing to business turnover of 32 crores • Understanding of Industry, market, construct of trade, consumer behaviour to enable development of effective plans, processes and work practices Show less