Work experience

• Sales Executive

  General Enterprises Co LLC. Dubai

  2021.04-Current

  (5 years)

  Dealer Markets- Sharjah, Ajman, UAQ | Brands: Westpoint, TCL Manage dealer market operations across Sharjah, Ajman, and UAQ, achieving steady sales growth. Expanded TCL's market share in Sharjah and Ajman through strategic promotions and channel development. Developed new dealers in Ajman and UAQ, consistently achieving monthly sales targets. Built strong relationships with retailers and provided valuable market feedback to management. Improved product visibility and display management in key outlets.
• Sales Executive

  Juma Al Majid Est. Dubai

  2016.12-2021.03

  (4 years)

  Dealer Markets- Dubai, Sharjah, Al Ain | Brands: Samsung Appliances, Glem Gas, GE, Gibson, Helton products. Managed both dealer (IR) and organized retail (OR) markets. Oversaw key accounts like Carrefour, Lulu, Emax, Sharaf DG, and several independent retailers. Achieved notable sales growth in Dubai and Al Ain markets by opening new dealer accounts and driving promotions. Strengthened brand presence in retail outlets through effective merchandising and display planning.
• Sales Executive

  Retail Segment, UAE

  2008.01-2016.01

  (8 years)

  Focused on retail-level sales and customer service for home appliance products. Developed deep knowledge of UAE retail behavior and local market dynamics. Maintained excellent customer relationships and contributed to consistent sales performance.

Educational experience

• Calicut University

  Bachelor of Arts History

  2001.01-2004.01

  (3 years)

Languages