Work experience

• Head of Sales & Partnerships

  COSMOS Group Ltd

  2024.10-Current

  (a year)

  Led APAC sales and partnerships, driving regional growth through market expansion, enterprise acquisition, and strategic alliances. Built and managed key relationships with platforms, agencies, and enterprise clients to strengthen regional market presence . Delivered 2.5x increase in revenue with consistent double YoYgrowth expansion across APAC markets . Built and scaled strategic partnerships contributing 40% new revenue . Implemented scalable GTM and pipeline frameworks, achieving 90%+ forecast accuracy . Increased sales referral by 20% Led regional sales teams to 110% increase in sales and hitting quota in multiple markets . Closed and expanded several multi million ARR accounts in several markets, strengthening long-term retention and regional footprint
• Head of Business Development

  ACCSS Digital Pte Ltd, Singapore

  2023.02-2024.10

  (2 years)

  Spearheaded strategic expansion into high-growth Southeast Asian markets, achieving rapid early traction and strong market adoption within the first six months. Built and managed strategic partnerships with leading digital platforms and regulatory bodies, successfully navigating complex regulatory environments. Led tailored growth initiatives in collaboration with partners, resulting in a significant expansion of the regional client base and a strengthened long-term market position . Brought in a total of UsD $4.6Min billings in 2023-2024 individually while managing overall teams revenue and resource allocation . Revenue breakdown (52% media, 37% creative services, 11% data insights
• Senior Business Development Director

  I-Click Interactive Ltd, Singapore

  2019.08-2022.12

  (3 years)

  Consistently exceeded sales targets by more than 30% amid COVID-19, leveraging adaptability to address rapid shifts in demand for media advertising. Adapted sales approach with digital-first strategies, achieving 30% YoY revenue growth by addressing emerging client needs in digital advertising Cultivated key client relationships, securing 5 long-term contracts worth over USD $1.5 million each annually and established 3 strategic partnerships in key APAC markets. Achieved over 130% YoY growth in APAC by implementing data-driven sales strategies and personalized client outreach amid pandemic constraints
• APAC Lead

  Alibaba Group, China

  2018.12-2019.08

  (9 months)

  Drove regional growth and market share through strategic campaigns, cross-functional collaboration, and innovative advertising solutions. Led several major campaigns, strengthened key client relationships, and guided international clients entering the China market to achieve measurable revenue growth and enhanced brand visibility. . Led the APAC advertising team to increase regional market share by 40% in six months . Executed 4 major regional campaigns, driving 25% YoY revenue growth and boosting brand visibility by 30% Designed innovative advertising solutions through cross-functional collaboration, enhancing client retention by 20% and satisfaction scores by 15%. . Onboarded and advised 10+ international clients entering the China market, delivering an average 35% revenue growth in the first year per client.
• Account Manager(ME Program)

  Facebook Singapore Pte Ltd, Singapore

  2017.06-2018.12

  (2 years)

  Led a team to achieve 25% YoY growth in key accounts across Malaysia and Singapore through targeted account development strategies. Drove 98% new business acquisition in 2017 and surpassed 2018 targets by 112%through targeted client segmentation and tailored engagement strategies. Boosted client spending by over 90% on portfolio accounts (KPI 75%) by implementing upsell and cross-sell strategies aligned with client growth goals
• Manager(Account Management)

  Euler Hermes(APAC) Sdn Bhd,Malaysia

  2015.05-2017.04

  (2 years)

  Lead the team the growth of key accounts, driving accelerated expansion and growth across Malaysia and Singapore. Drove 98% new business acquisition in 2015 and exceeded 2016 targets by 112% through strategic client engagement and tailored solution offerings
• Account Manager

  PGi Pte Ltd, Singapore

  2014.02-2015.05

  (a year)

  Managed a portfolio of 400+ SMB and enterprise accounts across Malaysia, Singapore, and Australia, balancing client retention with new business development
• Team Lead

  HSBC Data Processing(M) Sdn Bhd, Malaysia

  2007.10-2013.12

  (6 years)

  Led a team of 10 inside sales representatives, increasing B2C client portfolio revenue by 15% year-over-year in the Oceania market (AU& NZ) Achieved 5% YoY revenue growth from 2009 to 2012 by implementing targeted sales campaigns and optimizing client outreach strategies. . Surpassed team performance targets by 187% in both managed markets for private & investment banking

Educational experience

• Sunway University College

  SIs Diploma with OSSD, Malaysia

  2004.01-2005.12

  (2 years)

  Diploma in IT & Marketing

Languages