Work experience

• Copywriter

  LeelineSourcing

  2021.05-2024.04

  (3 years)

  Crafted over 100 engaging and informative articles, resulting in a 30% boost in website traffic within a year - Researched and analyzed industry trends and best practices to produce relevant content that resonated with the target audience - Maintained exceptional communication, organization, and adaptability while working with cross- functional teams to develop and execute content strategies - Contributed to the optimization of content for search engines, improving overall website visibility and user engagement - Continuously monitored content performance, adjusting strategies as needed to maximize reach and drive growth - Developed an understanding of the company's products and services, translating technical information into accessible and compelling content
• Content Writer

  Yoreoyster

  2022.10-2023.11

  (a year)

  Crafted compelling and informative blog posts on various topics, driving organic traffic and increasing user engagement - Conducted thorough research to ensure accuracy and relevance of content while meeting deadlines consistently - Collaborated with the marketing team to develop and execute content strategies that aligned with overall marketing goals

Educational experience

• University of Nairobi

  Microbiology

  2014.05-2018.06

  (4 years)

  Undergraduate degree in BSc. Microbiology from the best university in Kenya.

Languages

Skills