Summary

Work experience

• Assistant Catalog Operations Manager

  Arvind Fashions Ltd.

  2025.01-Current

  (8 months)

  Manage catalogs across platforms like Myntra, Ajio, Flipkart, Amazon, Tata Cliq, and Nykaa. Built real-time issue tracking dashboard for product listings and campaign issues. Optimized order-to-ship coordination with Fulfillment Centers. Collaborated with marketing and merchandising teams during sale seasons.
• Lead Design Operations

  Squared Circle E-com Pvt. Ltd.

  2023.02-2024.12

  (2 years)

  Led product design operations and improved e-commerce KPIs by 20%. Managed Shopify/WordPress design projects and improved team delivery efficiency. Built and automated dashboards and workflow systems using Figma, Excel, and Python. Managed cross-functional design + dev teams to launch Shopify/WordPress sites. Enhanced UI/UX standards for better conversion across global campaigns. Led initiatives for workflow automation, reducing workload by 25% and optimizing production cycles. Coordinated product launches and category strategies, facilitating seamless execution of road shows and order booking activities. Enhanced customer engagement through data analytics and UX improvements, reducing project timelines by 20% and boosting user satisfaction. Designed with team and led development of 8 eCommerce websites. Reduced time in listing products by creating automated AI Keyword, Meta-description, meta-title, keywords and tags using Python and Chat GPT API calling. Created pipeline for data tracking and designed dashboards on Power Bi and Looker studio. Led setting up of product discovery using jungle scout and helium 10. Reduced time and increased rate of efficiency for design and editing department using AI and Automation on adobe photoshop, illustrator and Figma. Developed OCR app to quickly capture details from product labels and organize it on product display page. Participated in automated listing software project on various ecommerce platform at one go.
• Ecommerce Category & Vendor Specialist

  Realmaya.com

  2022.01-2023.02

  (a year)

  Managed product listings, working with vendors and designed we pages for brand vendors to maintain product range coherence across segments. Played a key role in online business planning, overseeing inventory supplies, product refinishing, new launch coordination and deliveries. Developed and executed live commerce events, strengthening brand identity and driving direct sales. Designed and developed guidelines for website and vendors, developed sections on website using Wordpress. Onboarded 35 vendors and developed vendor management systems, streamlined faster product packaging and delivery processes by evaluating product order time, product packaging finishing time, and delivery agent pickup time.
• E-COMMERCE MANAGER

  Motousher.com

  2021.08-2022.01

  (6 months)

  SEO optimization: optimized content for search engines by including relevant keywords, meta descriptions, and other on-page SEO elements. Analyzing performance: used analytics tools to track the performance of content and make data driven decisions to improve engagement, traffic, and other metrics. Managed product lifecycles from ideation to launch, ensuring market fit and brand alignment. Created compelling visual content (photography, website design) to enhance brand identity and product communication. Oversaw the offline experience center, delivering exceptional customer service
• Design Intern

  Shoppers Stop

  2021.01-2021.07

  (7 months)

  Collaborated with designers on fabric sorting and design choices, actively participating in the early stages of the product development cycle. Assisted in showcasing design selections to buyers by creating a garment and fabric studio in a 250x250 sqft space, using trend analysis for effective presentation. Conducted vendor research and engaged with existing, high-performing vendors, using vendor analysis to select those with strong records for sample development. Selected fabrics by visiting wholesale and retail textile sources, ensuring quality alignment with design requirements. Coordinated sample creation and managed the logistics of sample distribution to vendors, maintaining follow-up to ensure on-time delivery. Designed and arranged a ramp setup for a buyer catwalk, presenting collections in a structured and appealing manner. Developed an apparel showcase for internal review by buyers, gaining in-depth knowledge of the entire product lifecycle, from concept to market readiness.
• Ahmedabad Craft Cluster

  Mata ni Pachedi

  2019.11-2019.12

  (2 months)

  Jan 2020- Mar 2020,
• Executive Event & Jr Ecommerce Web Developer

  D-showcube, Lucknow

  2017.08-2019.01

  (a year)

  Managed event projects for Medical and Engineering seminars. Organized college fest, singing state competition and managed events, stalls and food vendors, managed decorations and attracted thousands of students from all around the state. Developed online booking systems using HTML, CSS, PHP and JavaScript, boosting customer engagement and sales growth. Managed all aspects of e-commerce operations (lead generation, sales, project delivery) for seamless execution and client satisfaction. Implemented business analytics to optimize efficiency and coached sales teams, leading to improved performance and customer satisfaction. ADDITONAL EXPERIENCE
• Business Development Engineer

  Global Autotech Ltd

  2016.04-2017.08

  (a year)

  Managed production processes, ensuring adherence to quality standards and timely completion of targets, thus optimizing efficiency and meeting organizational goals. Conducted comprehensive business forecasting and planning activities, leveraging insights from market trends and internal performance metrics to anticipate future demands and optimize resource allocation. Coordination with client and production team. Networking with new clients.
• Client Service Manager

  ICICI Lombard

  2015.07-2016.03

  (9 months)

  Managed production processes, ensuring adherence to quality standards and timely completion of targets, thus optimizing efficiency and meeting organizational goals. Conducted comprehensive business forecasting and planning activities, leveraging insights from market trends and internal performance metrics to anticipate future demands and optimize resource allocation. Coordination with client and production team. Networking with new clients.

Educational experience

• National Institute of Fashion Technology

  Master of Fashion Technology

  2019.04-2021.01

  (2 years)

  All india rank 27

Languages

Skills