Work experience

• Digital Manager

  ScaleUP

  2024.02-Current

  (2 years)
• Marketing Manager

  DGV Digital

  2021.08-2023.12

  (2 years)

  (2 years 5 months)
• Growth Marketing Manager

  Rainbow Group

  2020.06-2021.08

  (a year)

  (1 year 3 months)
• Digital Marketing Manager

  Skylink Group

  2019.09-2020.07

  (a year)

  • Built up digital marketing strategy for new product: created a seamless digital marketing campaign on website, social network (facebook, instagram,linkedIn), booking KOLs • Planned and managed marketing campaign, including: o Managed the strategy and set up all paid campaigns o Generated leads and sales using Facebook Ads, Google Ads, Tiktok Ads o Tested variations of ads channels to determine best performing o Measured and optimized our paid marketing o Reported of results of Performance Campaigns • Worked with all members in marketing department to brainstorm new and innovative growth strategies. • Prepared flowcharts and budgets for media plan
• Social Media Team Leader

  SHARP Network

  2017.06-2019.09

  (2 years)

  (2 years 4 months) Branding: • Built up digital marketing strategy: created a seamless digital marketing campaign on website, social network (facebook, instagram, youtube, ...) including allocating budget for advertising (facebook ads, google ads...) B2B Marketing: • Supported PR Team to take part in many prestigious events in marketing and technology to approach clients and users (Mar tech Expo, Vietnam MobileDay, CEO-CMO Summit, MMA Impact 2019...). • Planned and managed mobile app marketing campaign for customers ( Realme, Shopee, ThaiDuong, ...). Performance Marketing: • Created marketing campaigns to acquire more users for VN Ngay Nay, Ahihi, Baohay24h • Managed and developed campaigns on online channels in order to acquire new users (Facebook, Google, Tiktok, Influencers, ...) (acquired 35.000.000users, DAU: 2.000.000 uses, MAU: 6.600.000 users) • Developed Social network on Facebook, Youtube (fanpage: ~2.000.000 fans,youtube: 2.000 subs)
• Digital Marketing Executive

  Rambo

  2016.06-2017.09

  (a year)

  (1 year 4 months) • Managed Google ads, Re-marketing, GDN campaigns. • Implemented Email and SMS marketing campaigns. • Developed website and implemented SEO strategy. • Developed official company page on social network • Designed banner for website, email temple,....
• Marketing Assistant

  cong ty tnhh dvsx tin hoc gia huy

  2015.05-2016.05

  (a year)

  (1 year 1 month)