Juan's Resume

Juan

Regional Sales Manager

Male

Regional Sales Manager/Supervisor

Live in Spain

Nationality

Regional Sales Manager
Sandoz Pharmaceutical
2025.10-Current
(7 months)
report to the Retail Franchise Head Iberia. • leading multidisciplinary commercial teams with a strong focus on high performance in the generics market, strategic execution, and talent development. • Full management of regional business: planning, key account negotiation, P&L optimization, and sustainable growth. • Design and implementation of data-driven commercial strategies, maximizing market share and profitability. • Direct engagement with internal and external stakeholders, driving partnerships and results in highly competitive environments.
Sales Director Iberia
Diva International
2021.08-2025.09
(4 years)
Report to Global Business Development. • Leading the commercial team of Diva International with the brands ThermaRelax®, Biogenya®, PetPharma® and DailyComfort®, with sales of 4MM euros per year. • Responsible for the fulfillment of the commercial objectives of my team. • Responsible for the Pharmacy, Parapharmacy and Mass Market channel in the main Accounts: El Corte Inglés, Carrefour, Alcampo, Costco, etc. Establishing a close relationship with those responsible for purchasing based on the satisfaction of needs and service, achieving the entry of our main brands and new references in these clients.
Regional Manager (Temporary Position-Joint Venture)
Pfizer Consumer Health
2019.11-2021.07
(2 years)
Report directly to the Country Leader of Iberia. • Leaded the commercial team of Pfizer Consumer Healthcare with the Multicentrum®, Thermacare®, Imeeden® and Polase® brands, with a turnover of 13MM euros per year. • Responsible for the commercial strategy and achieving the business objectives of my team. • Responsible of the channel of Pharmacy and Parafarmacy with 7k pharmacies on target and 2 Area Managers as direct report with 18 sales reps, wholesalers, distributors and Mass Market channel, working on the Sell in and Sell Out strategies for our main accounts: El Corte Ingles, Carrefour, Alcampo, Costco, etc. Establishing a close relationship based on the satisfaction of needs and excellence in service. o Mass Market results: +258% growth in sales over the same period of the previous year.
Business Unit Manager (Professional Oral Health Iberia)
Procter & Gamble Spain
2017.12-2019.10
(2 years)
Report directly to the Leader of POH Europe. • Within the category of Oral Health there is a specific area of Marketing and Sales, called Professional Oral Health (POH), focused on oral health professionals (16k dentists and hygienists on target) • The team was composed of: o 3 Area Managers: 2 Area Managers for Spain and 1 for Portugal. o 32 Territory Managers (TM): has the responsibility to Increase the U&R through the medical visit to dentists and hygienists throughout Iberia of the Electric Brushes Oral B®, Oral B® toothpastes and Kukident®. (500 dentist on target per Territory Manager approx.) o Capability Managers (CM): apart from exercising as TMs, they are also responsible for managing other TMs by region. o Clinical Experts (CE): TMs responsible for scientific training for oral health professionals in Universities and Institutes. o 1 Medical Advisor (MA): responsible for relations with dental societies by specialties, congresses, seminars and other events to promote our brands. o 1 Marketing manager: General marketing functions for POH. • Talent management: selection, training, salary reviews, annual objectives, career plans based on potential and performance and team development. • Winner of the Power of You Fiscal Year 17-18 Award for Proactive Leadership "You have been able to motivate and lead the team to an extra effort that has made us achieve the results".
Business Unit Manager
Laboratorios Phergal HQ
2016.11-2017.11
(a year)
Reported directly to the Country Manager. • Leaded the Marketing and Commercial team reporting to the Managing Director. • Responsible of the channel of Pharmacy and Parafarmacy with 4k pharmacies on the target and 2 Area Managers as direct report with 16 sales reps and Mass Market channel, working on the Sell in and Sell Out strategies for the main accounts. • Redefined areas, processes and positions within the commercial areas seeking to improve our market share with Atashi®, E'lifexir®, Volumax®, Clearé®, Naturtin® and Resalim® with 18MM Euros in Sales. • Created and launched a new incentive and compensation plan for our sales force, with a fixed and a variable part, considering not only quantitative and qualitative objectives, improving this way the motivation of the sales team. • Improved our sales participation in cooperatives, through signatures of new agreements. • During this year we have managed to position Elifexir® as the 7th anti-cellulite in the Spanish market with a growth rate of 39% (Source IMS).
Key Account Manager
Merck & Co.
2011.02-2015.01
(4 years)
I reported directly to the Sales Director. • Leaded distribution and promotion on private and public accounts of Arcoxia® the most-sold product of subsidiary and positioned as most prescribed medicine in Peru, ranked among top 20 selling countries of Merck products worldwide with $ 8million in sales. • Completed sales objectives with an annual quota of $8 MM growth of 16% of market share. • Opened market in 2 cities in Peru, with 14% of growth of market share. • Segmented and developed important clients by specialty, prescription and volume of sales within participating institutions for rheumatologists and traumatologists. • Directed osteoarticular team in absence of Senior Executive, including during vacations, medical leaves and business trips.
Specialist Sales Representative SNC
GlaxoSmithKline
2010.06-2010.10
(5 months)
• Managed antidepressant products Seroxat®, Wellbutrin®, Lamictal® and urology product Avodart® and client visits at top of business generation. • Organized medical campaigns and meetings with institutions with 12% institutional growth. • Achieved first place in capacity of products in GSK.
Sales Trainee
Merck & Co.
2009.02-2010.05
(a year)
• Leaded 3 cities in vaccine market with 2 brands. Gardasil® and Rotateq® • Opened vaccine market in 3 cities, growth of 37% in sales in first year. • Directed coordination and communication with distributors verifying stocks of vaccines in 3 cities generated demand by means of differentiated strategies of competency.