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CHIEF COMMERCIAL OFFICER (CCO)
BigMat2021.01-Current(5 years)As the Chief Commercial Officer at BigMat Malta, I am responsible for driving the company's commercial strategies across all business lines, ensuring that we capitalize on market opportunities and consistently achieve revenue and growth targets. My role involves overseeing and driving multi-channel sales, supply chain and logistics, procurement, marketing, and customer service, ensuring that all departments align with the company's strategic objectives and clients' expectations.PURCHASING DIRECTOR - acting CPO
Saudi Company For Hardware - SACO2019.05-2021.11(3 years)mai 2019 - noiembrie 2021 (2 ani 7 luni) As purchasing Director at SACO, I spearheaded procurement strategies, overseeing both local and international sourcing to enhance supply chain efficiencies and reduce costs. I also played a pivotal role in transforming retail operations and developing agile, cross-functional teams that elevated the company’s position as a leading hardware and home improvement retailer in Saudi Arabia. SACO is the leading Saudi Arabian hardware and home improvement retail business, with 33 stores (ranging in size from 2.500 m2 to 22.500 m2 ) in 12 cities.REGIONAL SOURCING DIRECTOR for the BALKANS COUNTRIES
Kingfisher plc2016.05-2019.05(3 years)mai 2016 - mai 2019 (3 ani 1 lună) Provide executive level leadership for the leading home improvement / d.i.y. company that operated over 1,300 stores across Europe, Russia, and Turkey and serviced over 6 million customers weekly - (data for 2018 ). Hold concurrent responsibility for identification, assessing, negotiating, and preparing best in class Balkans suppliers to deliver the whole Kingfisher group and co-direct the merger of 2 local purchase teams of Brico Depot and Praktiker Romania, integrating commercial terms. The following are highlights of value I bring to the organisation: Spearheaded direction of local acquisitions for Brico Depot and Praktiker Romania for the majority of the business ; developed cross-functional teams, work frames, and strategic processes to ensure all Standard Operating Procedures (SOPs) align with Kingfisher vision. Leverage information obtained via strategic sourcing , cost breakdowns and analysis to increase profitability of the managed categories by N% annually. Integral player in the implementation of sustainability program that increases sustainable wood acquisition over 30% within the last two years. Held responsibility for group sourcing in the 12 Balkans countries for assigned categories; Romania, Bulgaria, Serbia, Bosnia, Republic of Moldova, Hungary, Albania, Montenegro, Kosovo, Croatia, Slovenia, and Macedonia. Supported the rebranding in Brico Depot of the 20 Praktiker stores - from purchasing point of view.CATEGORY DIRECTOR ( PURCHASING )
Brico Depot Romania2013.07-2016.08(3 years)iunie 2013 - mai 2016 (3 ani) Delivered outstanding negotiations as part of the Kingfisher operating in Romania with 15 stores under the Brico Depot brand and starting with early 2018 another 20 stores under the Praktiker brand ( till March 2019when all 35 stores were rebranded in Brico Depot);led Construction Materials, Joinery, Seasonal Outdoor, and Paint. Directed daily activities of all mentioned departments, maintained in-depth product knowledge to advance organisational objectives, provided accurate timely flow of information and present recommendations for category improvements. The following are highlights of value I brought to the position: Collaborated with various peers, executives, and stakeholders to evaluate processes and recommend areas of opportunity for categories products that were not generating the expected level of sales and margin; created initiatives to drive profitability and removal of redundant products. Supported all the re-branding process from Bricostore to Brico Depot from acquisition point of view for the allocated categories.INTERNATIONAL CATEGORY MANAGER ( PURCHASING ) for eastern europe
Bricostore2008.06-2013.05(5 years)iulie 2008 - mai 2013 (4 ani 11 luni) Positioned to lead purchasing functions and increase profitability for the Construction-Joinery group with 26 d.i.y. stores in Romania, Hungary, and Croatia. Facilitated market assessments and predictive analytics for the development of category strategies; defined purchasing strategies, marketing policies and monitored their implementations in the assigned region. The following are highlights of value I brought to the position: Directed successful fulfilment of a range of products with China, Vietnam, India, and European imports for Romania, Hungary, and Croatia; managed the purchasing teams and developed processes and procedures that ensured procurement and import practices aligned with corporate standards. Facilitated research and sourcing in the Chinese market and developed solid relationships which increased imports from Asia to 102% within 24 months. Established processes which succeeded in internationalising more than 40 European suppliers for all 3 managed countries. Successfully opened 20 stores (5000 – 14.000m2) throughout Romania, Croatia, and Hungary, 50.000m2 sales surface allocated with 10.000 SKUs from more than 200 suppliers. Increased turnover in Romania for assigned category of 10% in 2012 and additional 5% in last two years despite market contraction. Managed purchasing spend of 30M Euro; directed 3 teams in 3 countries, drove business grow of 21% by increase of clients of more than 10% in the last 2-years, and reduced cost of goods sold. Utilised experience and industry knowledge to execute strategic negotiations with suppliers that increased payment terms on average of 24 days for the Construction department, double the weight of private label within 2-years with annual bonus value growth of 2 digits in % in 1-year.
Educational experience
Columbia Business School
Collaboration with EMS - Postgraduate executive program, Digital Strategies2016.01-2019.01(3 years)The University of Orleans
France2000.08-2001.09(a year)
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