Summary

Work experience

• Virtual Assistant

  Woods IT, Australia

  2018.01-2023.01

  (5 years)

  Roles & Responsibilities: - MS Excel based administration tasks - Content writing (IT & Finance) - Maintaining WordPress websites with daily updates
• Freelance Social Media Content Coordinator

  Knecht Strategies, Texas

  2017.01-2017.12

  (a year)

  - Content creation for social media platforms - Graphic creation using Canva - Updating, managing and posting on social media platforms using Social Pilot software
• AVP – Client Services (Virtual)

  Ekwa Marketing, Canada

  2008.02-2016.11

  (9 years)

  - Engaging in strategic planning, alongside participating in the implementation of processes for client upgrades and referral programs. - Devising content and script ideas for the production of videos. - Supervising support teams that manage and market social media, client accounts, and the websites of numerous US/Canada-based medical professionals, whilst providing them with solutions and innovative ideas. - Providing technical and innovative solutions for the social media accounts of various clients, which include: Facebook, Twitter, YouTube, LinkedIn, and Pinterest, alongside blogs and other third-party review sites. - Researching and implementing modern SEO strategies for SEO/SEM, alongside the optimization of websites with keyword research, Google Analytics, link building, article marketing, and several other methods. - Reputation management, and local search marketing. - Creating and designing newsletters. - Client support, via e-mail and telephone. - Innovating and creating services for medical professionals, i.e. reputation packages, and DIY marketing methods. - Establishing guidelines and processes for internal teams. - Producing e-books and formulating adequate content to market products. - Designing and managing the websites of medical professionals. - Researching and experimenting on recently introduced aspects of social media. - Marketing products, via e-mail, newsletters, and several forms of social media. - Provision of solutions for report generation, via Google Analytics and webmaster tools. - Client communication and mind-set study for the improvement of relationships, alongside the establishment of client confidence and contentment to achieve optimum professionalism and satisfaction
• Freelance Content Writer

  Roomsnet International (Pvt) Ltd, Sri Lanka

  2007.03-2008.04

  (a year)

  - Conducting research on hotels and guest houses, whilst writing appealing descriptions to attract potential consumers and clients. - Editing and proofreading

Educational experience

• University of Kelaniya Sri Lanka

  English

  1995.03-1998.08

  (3 years)

  Bachelor of Arts degree in languages (English & English Literature, French & Japanese)