19 years 3 months International Senior Sales Manager on Luxury Car Segments & Simulation Services @ Michelin Motorsport Directly reporting to Michelin Motorsport Business Unit Director, I’m responsible for developing and implementing effective sales strategies to support Michelin Group growth in niche segments of the Automotive for Italy, Switzerland, Turkey and Greece. In particular, Tyre and Simulation business development - with the most prestigious OEM car manufacturers & tuners - of MICHELIN PAX System into the Armored Car segment - of the Classic Car segment with the national exclusive wholesaler Most important activities of job: - Define and implement targeted sales plans to achieve the company's medium- and long-term targets; - Constantly monitor new market trends in order to evaluate growth opportunities; - Establish and maintain long lasting relationships with automotive's key customers, understanding their needs and ensuring high quality and tailor made service; - Identify new market needs in collaboration with the product development team, guaranteeing a synergistic collaboration with the Technical, Production, Quality and Logistics teams as well as back office personnel; - Monitor costs through an effective budget management, generating periodic reports on sales trends and forecasts; - Monitor and analyze the market by keeping track of competitor activities, developing strategies to maintain or improve the company's position in the market.

(2 years 10 months) Products: Motorcycle and Scooter tires. Brand: Michelin. Customers: Tyre Retailers, Motorbike Dealers, Wholesalers. People Lead: 3 National KAM, 8 Regional Sales Managers and 28 Account Manager. Achievement: increase the margin leading the Marketing and Sales teams focusing on high value products.

(3 years 9 months) Products: Passenger Car, Light Truck, Motorcycle and Scooter tires. Brands: Michelin, BFGoodrich, Kleber, Kormoran, Tigar. Customers: Tyre Retailers, Car and Motorbike Dealers, Wholesalers. People Lead: 7 Account Manager.

Product: Bicycle Tyres. Market: Original Equipment. Customers: Bicycle Makers. People Lead: 8 Key Account Managers OE dislocated in Europe, Asia, North and South America.

(4 years 8 months) Product: Bicycle Tyres. Market: Spare Parts and Original Equipment. Customers: Wholesalers and Bicycle Makers.

(1 year 6 months) Products: Passenger Car, Light Truck. Brands: Michelin, BFGoodrich, Kleber, Kormoran, Tigar. Customers: Tyre Retailers, Car Dealers, Wholesalers.

(1 year 6 months) • Coordinating the Marketing, Comunication, Sales and Public Affairs units to guarantee uniqueness and efficacy of Corporate’s message (press release,internet site, product informations for dealers and consumers, events). • Kay Accounting Mangement of italian “opinon leader” as for instance: o ACI; o Confarca; o Consumer Associations; o fleets magazines; o internet site; o bloggers; o online forum. • Coordinating the marketing & sales relationship between Porsche Italy and Michelin Italy.

• BTL budgets manager for all the Michelin Group brands. • New product launch development. • Mangement of the Sales Force and Dealers product informations supports. • Internet sites product and brand content responsabilty. • Sell-in and sell-out actions responsability. • Responsible for the events. • Coordinating the marketing & sales relationship between Porsche Italy and Michelin Italy.