Anderson Roberto

Sales Leader - Strategic Key Account
MaleSales representativeLive in BrazilNationality
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Work experience

  • Sales Leader - Strategic Key Account

    Circular Brain
    2025.03-Current(a year)
    Managing main account contract, development of new businesses through consultancy and solutions in the circular economy of electronics, reverse logistics and other electronics circularity solutions.
  • Sales Representative

    Venditx
    2024.11-Current(a year)
    (1 year 3 months) Developing sales solution powered by NCR Voyix and Venditx to McDonalds restaurants.
  • Company Owner

    playbook consultoria gestao e representacao comercial ltda
    2024.10-Current(2 years)
    (1 year 4 months) In my role as Playbook Owner, I focusing on creating customized playbook solutions through consulting sales and business management. By leveraging my expertise over 30 years in sales area, I help businesses optimize their sales processes and improve overall performance. My efforts leding to enhance client relationships and measurable growth in revenue.
  • Brazil Region Sales Leader - McDonalds

    NCR Corporation
    2018.08-2024.11(6 years)
    (6 years 4 months) In my role as the Brazil Region Sales Leader at NCR Corporation, I was responsible for managing sales, revenue, and customer satisfaction for all McDonald's in Brazil. I developed new hardware and service solutions to drive sales growth and improve ROI. I successfully led projects such as New Store Installation, reducing past due amounts, and renewing maintenance contracts. Main Projects: New Store & Re-Image Installation Project with +$800K/year since 2019. Reducing past due from $1,2M to less than $20K during pandemic crises in 2020. Renew maintenance contract +4,8M/4 years contract in 2021. New POS & Printer Rollout with renenue over $2,4M in 2022 and best NPS rate in LATAM & McDonald ́s Global Account division. Orders anticipation negotiation due NCR Split decisison with sales order over $7.000.000,00 in 2023.
  • Territory Sales Manager - SMB Independent Hotels (SP & Northeast职位:Region)

    Oracle Brasil
    2016.05-2018.07(2 years)
    (2 years 3 months) New business development management for independent hotels (SMBCustomers) for PMS, Distribution Systems, CRM and POS products on On- Premise & Cloud Solution (SaaS Solution) platforms and Hardware Solution. Managing key accounts in SP Metro City and Northeast Region. Elapsing achievement with projects over R$1MM on Cloud Service Solution (PMS, Distribution and Report & Analytics/BI).
  • Sales Manager

    Intelimidia
    2015.09-2016.02(6 months)
    Sales strategy management for Revenue & Promotional Intelligence Solution (Saas Analytics Platform, Data & Input management, Media OfflineOptimization and Project Management). New customers development for Retail, Telecom, Real Estate, Education, Insurance & Health Industries.
  • Key Account Manager - Hardware & Software Solutions

    Bematech
    2011.09-2015.08(4 years)
    New business development into active key largest and global accounts through prospecting, upselling and crosseling. Hunting and development of new customers ( Retail Market & Auto Service). Revenues over R$15.000.000,00/year into different account retail makets( Supermarket & Wholesale, Fast Fashion, Apparel & Accessories,Food Service and Auto-Services ) Pipeline Sales Management through Sales Force and Oracle ERP
  • Partner Account Manager

    Itautec
    2008.01-2011.08(4 years)
    (3 years 8 months) Development and Management of SMB Sales Partners for IT and Commercial Automation Solutions (hardware, software and services). Sales negotions with all partner ́s decision chain ( owers, directors, managers and sales force). Supporting in business partner plan. Development of marketing plan for partners, including: roadshows, sales promotions and incentive tools for sales partners force.
  • Regional Sales Manager

    Mectrol do Brasil Ltda (Exclusive Dealer of Hiwin Mikrosystems)
    2006.02-2007.11(2 years)
    (1 year 10 months) Sales coordination for São Paulo region. Strategics Development for sales of ballscrew, linear gudeway, servo-motor and service for automotive, auto-parts and OEM ́s customers. Management of teamwork with 7 colaborators. Main Project: Restructuring sales business area, resulting in increased sales 37% in 2007.
  • Sales Partners Executive

    Brex America LLC
    2004.08-2005.01(6 months)
    Development of new parters like wholesales, small supermarkets, bakeries and food and beverages pdv ́s in southwest Boston ́s area. Sales negotions with all customer ́s decision chain ( owers, managers and salesforce ).Development marketing plan for partners and pdv actions with pop tools. Pipeline and forecast management. Sales of brazilian products in USA. 职位:Sales Representative
  • Account Manager

    FAG Industrial Service
    2001.05-2003.06(2 years)
    (2 years 2 months) Development and management new customers and parners. Sales negotions with all customer ́s decision chain ( directors, managers, business area andusers ). Development of business partner plan. Development of marketing plan for service and products tools with support of Germany. Brazil ́s representant in FIS`s WorldWide Congress. Sales of services and solution for predctive systems.
  • Sales Executive

    ABB Ltda - Service Automation
    1998.03-2001.05(3 years)
    (3 years 3 months) Development and management new customers and parners. Sales negotions with all customer ́s decision chain ( directors, managers, business area andusers ). Development of budget plan. Sales of spare parts, services and solution for automation and robotics systems.

Educational experience

  • FIA Business School

    Business Consulting
    2024.05-2026.05(2 years)
  • fgv - fundacao getulio vargas

    marketing com enfase
    2010.01-2012.01(2 years)
  • Harvard University

    Business Communication
    2004.01-2005.01(a year)
  • centro universitario fieo

    Business administration
    1996.01-1999.01(3 years)
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